Donate Life New York State (NYS) is proud to announce our continued partnership with the New York State Automobile Dealers Association (NYSADA) on our Donate Life Month “Drive for Life” campaign in April. April is a time of renewal and hope, and it’s also when we come together to celebrate National Donate Life Month. Donate Life New York State (NYS) is proud to lead this annual observance, dedicated to spreading awareness about the transformative power of organ, eye, and tissue donors, and honoring the generosity of those who’ve saved and healed lives through the gift of donation.
2024 Donate Life Month Theme
Donors are SuperStars!
This April, set your sights on the night sky and marvel at the cosmic spectacle of billions of stars that twinkle in the vast universe. Just as these celestial SuperStars radiate their brilliance in the darkest night, they symbolize the hope we bring by registering as organ and tissue donors.
Auto Dealers: A Driving Force for Change
Last year during our inaugural “Drive for Life” campaign, auto dealers across the state played a pivotal role in raising awareness and funds, contributing to our lifesaving mission to increase organ, eye, and tissue donation to provide a life-changing transplant for every New Yorker in need. As pillars of your communities, auto dealers are known for giving back and making a positive impact. This April, we invite you once again to be a driving force for change, leveraging your influential role to illuminate the lives of the thousands of New Yorkers in need of transplants.
Make the 2024 “Drive for Life” Donate Life Month Campaign “Out of this World”
Get ready to embark on a celestial journey with us this Donate Life Month! Explore inspirational videos for use in customer waiting areas, captivating social media content and graphics, engaging web banners, visually appealing digital graphics for TVs and computer screens, fundraising materials, versatile print ad templates, and sample scripts for voicemail, on-hold messages, radio, and TV spots—all designed to help you promote this vital cause.
Informational Toolkit for Automobile Dealers
Resources for Automobile Dealers
Make a Financial Contribution to Donate Life NYS
Participate in our Blue & Green Day Photo Contest
Calendar of Events
April 3, 2024: Donate Life Living Donor Day
Donate Life Living Donor Day is a celebration during National Donate Life Month that honors living organ and tissue donors for saving and healing lives! In 2023, nearly 7,000 people made the decision to give one of their kidneys or a part of their liver to someone waiting for a second chance at life. Use hashtag #LivingDonorDay in your social media posts!
April 6 through April 12, 2024: Blue & Green Spirit Week
Each day of the week leading up to National Donate Life Blue & Green Day is dedicated to a special theme, and will include: recognizing donors, volunteers and healthcare heroes; giving hope to those waiting; and engaging the public in fun at-home activities.
April 6, 2024: Dress Up Your Pets
Get ready to unleash your furry friends’ style and show off their adorable blue and green flair for a good cause on Donate Life Dress Up Your Pets Day! Post pictures on our Facebook page or email to communications@dlnys.org.
April 7, 2024: Make Blue & Green Treats
Get creative in the kitchen and whip up delicious blue and green treats to celebrate April 7th’s ‘Make Blue & Green Treats’ day – a flavorful way to support a meaningful cause! Post pictures on our Facebook page or email to communications@dlnys.org.
April 8, 2024: Thank Your Healthcare Heroes
Visit our Facebook page and share a heartfelt message, expressing gratitude and appreciation for the unwavering dedication and tireless commitment of our healthcare heroes in keeping us safe and healthy.
April 9, 2024: Write a Message of Hope
Take a moment on this special day to visit our Facebook page and share a message of hope, spreading positivity and encouragement to uplift those in need of reassurance and support.
April 10, 2024: Donate Life Flag Raising Day
This simultaneous flag raising across the country provides an opportunity for all donation and transplantation partners to come together to honor deceased donors/donor families and living donors, and inspire others to register as a donor. Contact us at communications@dlnys.org to request a Donate Life flag for your business.
April 11, 2024: Create Donate Life Rocks
Get your paintbrushes ready to create Donate Life Rocks adorned in blue and green, then share your masterpieces in the Donate Life Rock Painting Group on Facebook, spreading awareness for organ, eye, and tissue donation through vibrant art.
April 12, 2024: Donate Life Blue and Green Day
On Donate Life Blue & Green Day the public is encouraged to wear blue and green and to engage in sharing the Donate Life message and promoting the importance of registering as an organ, eye and tissue donor.
April 12 through 18, 2024: Donate Life Blue and Green Day Photo Contest!
Visit our Blue & Green Day Photo Contest page for more information!
April 21 through April 27, 2024: National Pediatric Transplant Week
National Pediatric Transplant Week takes place the last full week of National Donate Life Month in April. It focuses on the powerful message of ending the pediatric transplant waiting list. Throughout Pediatric Transplant Week, clinical partners share patient stories (candidates and recipients); donor families whose children have saved and healed lives through organ, eye, and tissue donation are honored; and recipient families share their thanks and milestone celebrations.
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